DavidCraddock.net

I passed the adExcellence exam first time.. woo! It wasn’t that difficult really.

“David Craddock of iCrossing is accredited as an official Microsoft adExcellence Member. A Microsoft adExcellence Member has completed comprehensive online training on managing Microsoft adCenter search engine marketing campaigns and has demonstrated expert knowledge by passing the Microsoft adExcellence accreditation exam.”

As of 21/3/08, I’m somehow also now #1 on Google.co.uk for the keyword “adExcellence exam”.. if that’s what you googled for, you probably want the adExcellence main site instead. Or use Live Search.

I have just seen Yahoo! Pipes, and am convinced this is going to change the web. For real.

Data source sites will become ‘content providers’, data will be aggregated and filtered from multiple content providers, either by the user or by ‘intermediary’ sites. The user will be able to choose his ‘data view’ of the content on the internet, just as Google is currently doing.

This is fascinating stuff if you’re involved in the web industry.

We’ve been working on a Brighton music events Google maps mashup project:

www.BrightonSound.com

It’s still developing, but it looks quite good, and we’re ready to start showing it off to people. So check it out!